FEATURED
SERVICES
CUSTOMER
RETENTION
MANAGEMENT (CRM)
Audit + optimize your existing programs or create new lifecycle flows that convert customers, reduce churn and increase LTV.
EMAIL STRATEGY + OPTIMIZATION
Audit, optimize and expand your email channel strategy. Increase engagement throughout the funnel and increase LTV.
INTEGRATED
MARKETING
STRATEGY
Create strong multi-channel strategies that boost performance and improve the customer experience across all channels.
CONVERSION RATE OPTIMIZATION (CRO)
Identify areas that aren't converting, strategize and implement tactics to improve conversion rates and maximize traffic.
REFERRAL
MARKETING
Strategize and launch new referral programs from start to finish or optimize and expand existing programs.
MY
STORY
Hello! I’m a marketing consultant and online marketing instructor focused on scaling companies efficiently and sharing my knowledge with the world. With 16 years of marketing experience, I focus on three key areas;
1) helping companies improve LTVs with full-stack CRM/Lifecycle strategies that attract, engage, and retain customers, 2) driving revenue, and increasing engagement with strategic integrated marketing plans and 3) build and optimize referral marketing programs that increase acquisition and loyalty with existing customers. I spent 15 years in Silicon Valley working in several industries from non-profit health care to startups like Udemy, Vinfolio, Madison Reed, and The Sculpt Society. I have international and subscription business experience and love early-stage startups. I want to help YOU build and scale a successful data-driven marketing team with strategies that maximize budget and attract life-long customers.
My Culture Code: My passion produces creative visuals and innovative testing solutions that increase revenue, and drive company growth. I don’t just solve problems, I find solutions. The customer is #1. I dream big and share openly! I support my peers and stand by my work. Together we can and will create the best work!
My Hobbies: I love to ski and I LOVE the Buffalo Bills. Let’s go Buffalo! In the summer, I enjoy trail running in the mountains and sunsets on the beach.

PAST + CURRENT
WORK
NEVER STOP LEARNING